Candlelit salon of a grand ambassadorial residence in Belgrave Square

The UK & Belgium · At the Belgian Ambassador's Residence · By invitation only

FashionTech
Innovation Evening

Join us for an evening at the Belgian Ambassador's Residence, where UK and Belgian fashion retailers come together to discover the key technologies shaping the future of the industry. Two Belgian companies and one British will share where AI is already changing pricing, fit and the customer conversation, and why it should matter to you.

Date
Monday 12 October 2026 · 18h30 to 21h30 BST
Venue
The Residence of the Belgian Ambassador, 36 Belgrave Square, London SW1X 8QB
Request an invitation
Coat of arms of the Kingdom of Belgium

Dear Guest,

The Ambassador of Belgium to the United Kingdom
H.E. Mr Jeroen Cooreman

in partnership with

Markmi, Merx and Contour Lab

are delighted to extend an invitation to you to attend FashionTech Innovation Night at his Residence in Belgrave Square.

The occasion

An evening that opens doors

Fashion technology companies on both sides of the Channel have built a new class of industry specific tools. Some take over work that used to run on spreadsheets. Some give merchandising teams foresight they did not have before. Some help retailer and customer take waste out of the way fashion is bought and sold.

This evening brings two Belgian fashion technology companies together with a British counterpart to shed light on the direction fashion technology is moving, and on what that means for the people running fashion retail in the UK.

The Belgian Ambassador's Residence in Belgrave Square is one of London's most prestigious private venues, and the setting is deliberate. This is a room for conversation between people who make the decisions, not another conference floor.

The evening

A reception with purpose

  1. 18h30Welcome drinks and arrivalGuests received at the Residence
  2. 19h15Opening wordsAmbassador of Belgium, H.E. Mr Jeroen Cooreman
  3. 19h20The future of discount pricing in fashionLaurent Mainil, CEO, Markmi
  4. AI and the future of conversational commercePietro Cammerini, CEO, Merx
  5. Sizing, the hidden cost in fashion e-commerceChristina Hadinoto, CEO, Contourlab
  6. 20h00Networking reception with canapésConversation continues
  7. 21h30Close

The talks run to forty minutes in total, by design. The value of the evening is in the conversations that follow.

The hosts

Three companies, three places where AI is landing

Markmi logo

Markmi

The markdown management assistant for fashion retail. Markmi helps merchandising teams decide what to mark down, by how much and when, so margin is protected and stock clears in time. Proven across Benelux, Germany and the Nordics, now entering the UK.

Merx logo

Merx

A fast growing conversational commerce company, with a UK fashion and retail client roster that includes Pentland Brands, Kickers and Benefit.

Contour Lab logo

Contour Lab

AI personalisation for fashion e-commerce. Contour Lab matches shoppers with garments that suit their body, colouring and style while they are still browsing, which lifts conversion and reduces returns.

Practical details

Belgrave Square

Date
Monday 12 October 2026
Time
18h30 to 21h30 BST
Dress code
Formal attire
Audience
C-suite and senior leadership at the UK's leading fashion retailers
Attendance
By invitation only
RSVP by
Friday 3 October 2026
The Residence of the
Belgian Ambassador
36 Belgrave Square
London SW1X 8QB

RSVP

Request an invitation

Places are limited and confirmed on approval.